Customer insights, tested prototypes and innovation strategies that work
No two projects are alike at Spark Works. Everything we do is tailored to your resources, team and objectives. We help your organisation bring bold ideas to life through products, services and practices grounded in Human-Centered Design.
Insights & Concepts
Guide the successful deployment of new products, services and business models by discovering your user’s underlying needs and drivers. Translate in-depth studies of your target market into viable, novel concepts.
Prototyping & Testing
Speed up decision-making processes and get your ideas to market fast with rapid prototyping and user testing. Engage users and stakeholders in your ecosystem to generate real data about the feasibility and desirability of your concept.
Culture & Skill Development
Empower key team members to become self-sustaining innovators with training tailored to your team and capabilities. Enhance creative dexterity and keep your organisation competitive through Human-Centered Innovation.
Innovation strategy
Radical innovation can mean big risks and big rewards. Through a series of tailored in-house studies, workshops and co-creation sessions, we develop an actionable, innovation roadmap that makes sense for your organisation.
our approach
Successful innovation starts with human desirability
When it comes to innovation — it’s not just business, it’s personal. 
Everything we do at Sparks Works starts with understanding the needs and motivations of the people that matter. We apply radical customer-centricity and empathy throughout the design process to ensure your ideas correspond to real, human needs. We then evaluate the technical feasibility and business viability of your concept to create an actionable solution for your organisation.
view case studies
case studies
Turning challenges into opportunities with Human-Centered Design
See how we have worked with clients across industries to clarify complex challenges, test Human-Centered solutions and implement sustainable innovation practices.
Manufacturing & Technologies

Moving towards an agile, customer-centric culture

Multinational cigarette and tobacco manufacturing company, Philip Morris International (PMI), wanted to transform their innovation culture. They needed to create a comprehensive, certification program to select, define and teach the skills required for internal innovation catalysts.

Education & Culture

Driving digital transformation in education

Digitalisation is quickly reshaping the way we teach and learn. Schools like the ZHAW are being challenged to re-evaluate their core structures, and implement an approach to education that enables them to become a future-oriented institution.

Public Services & NGOs

Enabling open government data

The City of Zurich recently opted for an Open Government Data strategy. During its implementation, city officials discovered the data was highly dispersed internally, and the departments were unsure of which data could be published.

Banking, Insurance & Real Estate

Determining the future of mobility

Part of Baloise’s current business is based on traditional car insurance. Yet with industries opening up and successful services increasingly relying on collaborations among companies, Baloise needed to know which areas are likely to dominate the future of mobility and who its potential partners might be.

Banking, Insurance & Real Estate

Impaired Lives: Understanding a new market

A Swiss reinsurance company wanted to explore the potential of a new market segment that is often rejected by insurance companies. To find viable solutions for those classed as “impaired lives”, they needed a complete 360° view of the needs and drivers of the main stakeholders involved in the journey.

Public Services & NGOs

Reinventing the parent letter for the 21st century

Pro Juventute, a Swiss foundation supporting the rights and needs of children, wanted to modernise and redefine their iconic parent letter, which has provided Swiss parents and families with essential information for over forty years.

our tools
Access the Spark Works Method Kit
Inspired by our daily work, the Spark Works Method Kit contains a collection of the best theoretical frameworks, practical tools and hands-on tips to help you apply Design Thinking to your own innovation process. Unlock your team’s creative potential with this step-by-step guide.
Where we make a big impact?
Self-sustaining innovation practices can help your organisation stay ahead of an increasingly fast-paced world. Here are some areas and industries we are excited to work in.

Maximizing government efficiency 

Governmental institutions at all levels play a major role in shaping our society. Spark Works can work together with these organisations to address challenges around affordability, transparency and the ever-evolving complexities of an uncertain world.

Reimagining the future of travel 

Decreased travel due to environmental concerns, and more recently global pandemics, pose serious threats on the airline industry. Spark Works wants to work with leading airlines to develop innovative solutions and practices that meet these issues head-on.

Designing for high density areas

The Swiss Alps is one of the most visited regions in Europe. Ski resorts and ski installations need new strategies to face the challenges that come with dense crowds. Spark Works can help these businesses understand and anticipate the needs of their customer base so they are better able to serve them.